Last Updated: July 31, 2018

This Ceito Trademark and Copyright Usage Agreement ("Agreement") sets out the legal terms governing your ability to use the Ceito name, logo, and other registered or unregistered Ceito trademarks and service marks owned by Ceito and its affiliates ("Ceito Marks") to let your customers know that Ceito ("we", "us", "our") provides services for your business. This Agreement supplements, and is governed by, your agreement with Ceito for the use of Services provided by Ceito ("Services Agreement"). Your Ceito Agreement is the Ceito Services Agreement, unless you and we agree to substitute a different agreement. Terms used but not defined in this Agreement, such as "Ceito" and "Services", have the meanings given in the Services Agreement.

You may not use any Ceito Marks without having agreed to abide by all of the terms and conditions in this Agreement, and unless you do so in accordance with this Agreement.

1. Permission to Use Ceito Marks

Ceito Marks are important assets of Ceito's business and are protected by Singapore and international laws. You are licensed to use the Ceito Marks as described in this Agreement on a non-exclusive, non-transferable basis on websites or applications that utilize the Services (as defined in the Services Agreement). However, your use is subject to the terms set out in this Agreement, and we may terminate your license via (i) our absolute ability to supervise, monitor, and revoke your license at any time and at our discretion, or (ii) your non-use or cancellation of the Services. Upon termination of the license, you agree to promptly remove any Ceito Marks from any websites or applications, or other material within a reasonable time.

2. Proper Use of Ceito Marks

Proper Use: You may only use the Ceito Marks on the portion of your website or application that directly relates to the Services. All Ceito Marks should directly link to our homepage at Where only the Ceito name or logo is used, as opposed to the "Powered by Ceito", we ask that you provide proper trademark attribution crediting ownership of the Ceito Marks to us, such as:

The Ceito name and logos are trademarks or service marks of Ceito Pte. Ltd. or its affiliates in Singapore and other countries. Other names may be trademarks of their respective owners.

Brand Guidelines: We may also provide you with style or usage guidelines describing such things as size, color, or relative placement of Ceito Marks. You may only use the Ceito Marks consistent with those guidelines except where we expressly agree otherwise with you in writing. You will update your use of the Ceito Marks to conform to changes in the guidelines within a reasonable time after we provide you notice of the change.

Attribution: The TM or SM Symbol should be prominently displayed in conjunction with any Ceito Mark being used, unless otherwise directed by us to use the ® symbol. All Ceito Marks used should directly hyperlink to the Ceito home page located at

3. Impermissible Uses of Ceito Marks

You may not display, copy, modify, transmit or otherwise use the Ceito Marks except as described in this Agreement, the guidelines, or otherwise agreed in writing by Ceito. You may not use the Ceito Marks to show Ceito or the Services in any disparaging or derogatory light, or in any way that may be damaging to our brand or to our interests in the Ceito Marks.

You may not use the Ceito Marks to imply endorsement by Ceito of your products or services, or in a manner that causes customer confusion. You may not misrepresent your relationship with Ceito, or use the Ceito Marks in any manner that is misleading. You may not use the Ceito Marks in relation to goods or services that are unrelated to the Services. In addition to any other right that we may have to enforce the terms of this Agreement, you must promptly comply with any request that we make for you to cease a use of the Ceito Marks that we determine is non-compliant with this paragraph.

In addition to protecting the Ceito Marks, it is important to us that you maintain an independent brand. Even where use of Ceito Marks is permitted, we suggest that you prominently use your own marks in a manner that makes your brand or any other descriptor of your goods/services clearly distinguishable from that of Ceito's. For example, "Foo Analytics for Ceito" or "Bar Analytics powered by Ceito" are acceptable and emphasize your brand; but "Ceito Analytics", "Ceito for Platforms", or "Ceitolytics" are unacceptable and emphasize the Ceito Marks. You may not use the Ceito Marks or any confusingly similar name or trademark with your product, service, company, or domain name. For instance, you may not use names like "Ceito Business Services", "Ceito for Platforms" or domains like ""

4. No Warranties

As part of this Agreement, we do not make any representations regarding your use of Ceito Marks. We disclaim all warranties, express and implied, including any warranties of non-infringement.

5. Your Liability For Third-Party Claims

You will indemnify Ceito, its affiliates, and their respective employees and agents (each a "Ceito Entity") against any claim, suit, demand, loss, liability, damage, action, or proceeding (each, a "Claim") brought by a third party against a Ceito Entity that results from your impermissible use of any Ceito Marks, as described in Section 3 above, including any third party Claims based on trademark or copyright infringement, dilution, passing off, counterfeiting, or unfair competition. You will also responsible for, and will fully reimburse the Ceito Entities for, any liability incurred by the Ceito Entities in connection with such Claims.

You will fully cooperate with the Ceito Entities by providing reasonable assistance, authority, information, and resources where applicable, in order to assist with the defense of the Claims described in the previous paragraph. You recognize Ceito's authority to control any defenses or responses against any such Claims, and you agree to cooperate with any Ceito Entity that wishes to assert such authority.

6. Contacting Us

If you have any questions about this Agreement, please don't hesitate to contact us at

7. Other Legal Provisions

Except as otherwise agreed upon in writing between you and us, this Agreement is the entire agreement between you and us regarding your use of the Ceito Marks. We may terminate this Agreement at any time upon notice to you. You may not transfer this Agreement to any third party. This Agreement is governed by the laws and dispute provisions specified in the Services Agreement, which are incorporated into this Agreement by reference. If any provision or portion of this Agreement is held to be invalid or unenforceable, then it will be reformed and interpreted to accomplish the objectives of such provision to the greatest extent possible, and all remaining provisions will continue in full force and effect.